Sharpe's Opinion

Lessons from the Damian Green affair for Tory strategy

Tim Montgomery picks out a few lessons for the Conservative Party in the wake of a drop in polls following the Damien Green Affair™:

There are lessons in the weeks and months ahead for the Conservative Party.’ The Party has too many messages at the moment.’ It needs to have the discipline to pick a few key themes and focus upon them relentlessly.‘ My shadow cabinet source said those three messages should be:

1. The scale of public debt – personalised for every person in Britain;
2. The scale of Labour incompetence – these people can’t run anything;
3. The scale of Labour deceit – big tax rises are coming;

I have one lesson to add: forget about the bloody polls.