Friday, 12th Dec, 2008
Copyblogger:
New bloggers are excited and explore their world with great interest. They cover the basics, write about their thoughts, and then… Then they get bored. They realize the basics aren’t very interesting. Useful, yes. Fun?
Not really. It’s time for something a little more exciting that takes content to the next level. After all, great content is what it’s all about, right? So bloggers raise their own bar of standards. The posts have to be better. More thoughtful. More personal. And from there, it’s game on.
…
The problem is that bloggers focus so much on taking content to the next level that they forget the next level is sometimes just a step back.